Inspire & Retain
Ideas for “Marketing” and
Providing “Customer Service” to Current and Potential Employees
What are the characteristics of happy people?
local newspaper columnist
listed 8 of them –
what yours are:
We encourage you to use these
articles in your own communications with staff and
If this was forwarded to you, get your own copy
MAY SPECIAL DAYS
May is …..
May Flowers Month
Be Kind to Animals Month
Better Hearing and Speech Month
Better Sleep Month
Clean Air Month
Correct Posture Month
Creative Beginnings Month
Get Caught Reading Month
Go Mingle Month
More than Just a Pretty Face Month
National Hamburger Month
National Messes Month
National Photo Month
National Physical Fitness & Sports Month
National Revise Your Work Schedule Month
National Salad Month
Older Americans Month
May 3 – 9 - Get Happy Week
May 3 – 9 Hug Holiday Week
May 3 - 9 National Pet Week
May 3 – 9 Peace of Mind Week
May 3 – 9 National Postcard Week
May 10 – 16 Coach Recognition Week
May 10 – 16 National Running and Fitness Week
May 10 – 16 National Etiquette Week
May 1 – May Day & National Loyalty Day & Mother Goose Day
May 1 – Lei Day (Got a goose on your front porch?
Put a lei on its neck.)
May 2 – Kentucky Derby Day
May 2 - Brothers and Sisters Day & National Lumpy Rug Day & Robert’s Rules
of Order Day
May 3 – National Two Different Colored Shoes Day
May 4 - National Weather Observer's Day
May 5 - Teacher Day
May 5 – Cinco de Mayo
May 6 – Great American Grump Out Day
May 6 - Nurses Day & No Diet Day & National Anniversary of the first Postage
May 7 - National Day of Prayer & National Teacher Day
May 10 - Mother's Day
May 12 – National Limerick Day
May 13 – Tulip Day & Frog Jumping Day & National Kite Date (see frogs
jumping with tulips in
their mouths hanging off a kite!)
May 15 - Hug Your Cat Day & International Day of Families & National
Employee Health &
Fitness (we hardly need to tell you how these things go together)
May 16 – National Bike to Work Day
May 23 - World Turtle Day
May 25 - Memorial Day (USA) & National Tap Dance Day
May 27 - National Grape Popsicle Day
APRIL SPECIAL DAYS
Celebrate Diversity Month
Financial Literacy Month
Fresh Florida Tomatoes Month
International Customer Loyalty Month
International Twit Award Month (Who’s the twit in your life?)
National Humor Month
Prevention of Animal Cruelty Month
Straw Hat Month
April 12-18 – National Personal Training Week
April 19-25 – Administrative Professionals Week & Customer Awareness Week
April 19-25 – Cowboy Poetry Week
April 9 – National Cherish An Antique Day
April 10 – Good Friday
April 11 – Barbershop Quartet Day & International “Louie Louie” Day
(Coincidence? I think not!)
April 12 – Easter Sunday
April 13 – White House Easter Egg Roll Day
April 15 – Income Tax Pay Day, Take a Wild Guess Day, & That Sucks Day
April 16 – National Wear Your Pajamas To Work Day
April 17 – Blah! Blah! Blah! Day (As in, “I see your lips move, but all I
April 21 – National Chocolate-Covered Cashews Day
April 22 – Earth Day & National Jelly Bean Day
April 24 – Arbor Day & National Hairball Awareness Day
April 25 – World Tai Chi & Qigong Day
April 29 – Sense of Smell Day
April 30 – National Honesty Day
INC. for ideas on how to
celebrate any of these days.
Benefits of Recruiting Passive Job Seekers
The article this came from was written to external recruiters but we saw
the application to all of your managers and HR staff seeking employees for
your own organizations:
Identify the Bait
Passive job seekers aren’t looking for jobs. When recruiters approach
them, they have to identify what will make them happier in a new position.
It takes more than higher wages to lure a highly qualified employee to a
"It’s a unique, personal decision. What might turn on one candidate might
leave another cold." said Barbara Ling, CEO of Recruiters Internet Strategic
Education (RISE). "If you could present a solution to an issue or problem
they currently have, that would excite passive job seekers."
Talk to the candidates to identify their emotional hot buttons, Ling
explained. This could include:
a job title
of on-site child care for moms looking to re-enter the workforce
eldercare discounts for aging parents
Benefits packages offered by many organizations are comparable. What
might prompt someone to make a job switch is the company culture and the
level of engagement in their current role. Franzoni said recruiters have to
offer passive candidates true career improvement.
Passive job seekers might consider several factors prior to changing
jobs. They may want to join a leader in the industry; move to an
organization where they trust, value and agree with leadership; or move to a
position where they can make measurable progress in the most successful
While professional growth is an incentive to lure passive candidates,
Warne said passive job seekers find it advantageous to be able to customize
a role rather than apply to a specific job opening. "If you can strike a
chord with someone who seems truly happy but you notice the one thing that
could be better, then you have a unique hook to capitalize on," Warne said.
Passive candidates will thoroughly investigate the job openings to ensure
they’re well-suited. The hiring decision usually is based on the candidate’s
career interests and the organization’s strategic talent needs. So, passive
candidates are more likely to possess the specific skill set suited for the
job opening — that’s one of the primary advantages of this recruiting
techniques. They are also easier to retain and have a shorter ramp-up period
to assume responsibilities in a new position.
Excerpted from Talent Management magazine,
Truth About Hiring the Best, by
own Cathy Fyock
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a recruitment, inspiration, training, or retention idea or question? Ask by
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answer) in Answers & Ideas
on Recruiting, Inspiring, Training, & Retaining Great Employees at
Great Recipe for 2009
Take a 10-30 minute walk every day. And
while you walk, smile.
It is the ultimate anti-depressant.
Sit in silence for at least 10 minutes
each day. Talk to God about
what is going on in your life. Buy a lock if
you have to.
When you wake up in the morning complete
the following statement,
purpose is to__________ today. I am
Eat more foods that grow on trees and
plants and eat less food that is manufactured in plants.
Drink green tea and plenty of water. Eat
blueberries, wild Alaskan salmon, broccoli, almonds & walnuts.
Try to make at least three people smile
Invest your energy in the positive present
moment instead of wasting it on issues of the past, negative thoughts or
things you can’t control.
Eat breakfast like a king, lunch like a
prince and dinner like a college kid with a maxed out charge card.
Life isn't fair, but it's still good.
Life is too short to waste time hating
Take yourself lightly. No one takes you as
seriously as you do!
You are not so important that you have to
win every argument. Agree to disagree.
Make peace with your past so it won't
spoil the present.
Compare yourself only to yourself.
Comparing to other gets you no where since you have no idea what their
journey is all about.
No one is in charge of your happiness
Frame every so-called disaster with these
words: 'In five years, will this matter?'
Forgive everyone for everything.
What other people think of you is none of
GOD heals everything - but you have to ask
However good or bad a situation is, it
Your job won't take care of you when you
are sick. Your friends will. Stay in touch!!!
Envy is a waste of time. You already have
all you need.
Each night before you go to bed complete
the following statements: I am thankful for__________. Today I
Remember that you are too blessed to be
When you are feeling down, start listing
your many blessings. You'll be smiling before you know it.
poster that everyone
or call 800-469-3560 to find out how to buy packs of posters!
Michael, after receiving his order
from careertrainer.com: "I just received it today
Julie. Thank you for the great service, especially on the Liesure/Retirement
set that I assumed would be backordered. The material looks
extremely interesting and I'm looking forward to gearing up for
using it. Thanks again for the great service."
Mirja, after ordering from
careertrainer.com: "Thanks for following up on the
problem with the AmEX card for the career trainer order. The mystery
of the shipment is solved -- I asked for a catalog from another
company the same day, and they were the ones that sent the shipping
confirmation and tracking number. Who would think anyone cares that
much about a catalog? But apparently they do! So now I look forward
to receiving the career trainer materials, and thank you so much for
your attention and follow through with this order."
Susanne Mårtensson, after we helped
work out a way for her university in Sweden to get and pay for their
careertrainer.com CardSort order: "Thank you for fantastic
Paula Behm, after getting help by
email to find a free offer from careertrainer.com: "Thank
you!!! And I do realize that I may not reach you when I want
to...just a client confused and I wanted to help her – this is
great...thank you so much!"
Ronee Zurdo, after receiving her
CardSorts order from careertrainer.com: "We love the cards!"
Carolyn B. Thompson, President, TRAINING
President, just finished reading:
10 Steps to Successful Project
by Lou Russell
I loved this book (and the whole series!) because it’s so how-to and the
page layouts are clean, open, and full of bullet points. It even comes with
a CD with the forms she helps the reader learn to use. VERY USEFUL. Order it
by calling 800-469-3560.
Is The Ability to Communicate Constantly Really Productive?
by Robert A. Hall, MEd, CAE, Executive
Director, American Association of Hip and Knee Surgeons
We read so many articles on being more productive and some suggest
that multi-tasking and constant communication is bad and others say it’s
When you picked it up, it was a cute little kitten, fun, friendly, and no
trouble. Now it's grown into a tiger, devouring large chucks of your day,
clawing you from time to time, and hard to control. It's the E-mail Tiger.
Remember when technology was going to save us time? Add that to, "The
Check's in the Mail" as one of the great lies. Yes, E-mail is a wonderful
tool. So is a chainsaw. Both require careful handling. Below are twelve tips
for turning e-mail from a bad master into a good servant.
Remember that e-mail creates a trail and a record. It can
be traced back to you. It can be forwarded by the recipient,
accidentally or maliciously. Because of the ease of copying and
forwarding, it's much more likely than a letter to be seen by
eyes it was not intended for. If you wouldn't put a thought into
a letter, don't put it in e-mail. Think, "Would I be comfortable
if this e-mail message was passed around my next board or staff
meeting?" If the answer is no, think twice. "E-slander" is as
actionable as any other kind.
In one of our listservs, Robert Hall says:
I don't text and I'm not a twit. I think it's chewing
gum for the brain.
My board doesn't want me to have a blackberry, as I
communicate too much
My rule is that just because you CAN do something,
doesn't mean it's worth doing.
I did put up a page on Face Book & Linked In, just to
accommodate those who
wanted to connect–but I don't use them.
I have a stack of books and magazine at home I can't get
to. As of last Friday, I had
166 hours in at work in the last three weeks.
Twitting and texting may be productive. But is it as
productive as whatever else you
could be doing with that time?
I just saw an e-mail with photos of a baby who was
critically injured when an 18 year
old girl plowed into their van, doing 70 MPH, while she was
allegedly texting while
driving. I hope the message was important.
I suppose the next thing will be ear phones and a
constant stream of chatter from
voice feeds from friends telling you about the apple they are
eating at the moment.
Right now, e-mail is enough to keep up with. Maybe we
Establish separate business and personal e-mail addresses.
Especially, try to keep your business address from your
joke-sending friends. It's too easy for that off-color or ethnic
joke, which you didn't originate and maybe didn't even like, to
slip into the business system if it's on your work computer.
Almost all jokes offend someone, or can be used by folks who
want to appear to have been offended. Keep the personal at home.
You may also wish to create different screen names for web
surfing, as "spammers" harvest e-mail addresses from visited
Remember that e-mail can be edited. The e-mail you send
saying, "My boss is a great guy" can be changed to "My boss is a
fat Twinkie" and forwarded. There's not much you can do about a
sociopath who totally changes your message or creates a new one
over your name, except to try to catch up with the lie. But much
more common is the taking of key remarks out of context and
responding to them. The recipient may not think that this is
wrong, and often it's not. But quoting only part of an e-mail
message, especially in a dispute, can't help but put a "spin" on
the context. Is there something in the message that, if quoted
out of context and responded to, would do harm? Think a third
the "Reply" and "Reply all" buttons carefully. Is your
response something that everyone on the list should see? Hit
"Reply All," as this will save the recipient the trouble of
forwarding it, and eliminate the danger of selective forwarding.
Conversely, is this a reply just to the sender, which will only
be clutter to the other recipients? Hit "Reply." More
importantly, is your reply confidential? Hit "Reply." Or, worse,
is it insulting to someone on the list? See tip number one!
Always check the "To" list on the message before you hit "Send."
Someday that habit will save you embarrassment-or perhaps your
Make a hard copy, when needed. E-mail on your computer will
eventually be deleted, and will certainly become hard to find in
the clutter. I once had a staff member who printed and filed
every e-mail message. She was a hard worker in many other
unproductive ways as well. But paper copies of some e-mail
messages should be in your files. Copy messages such as
instructions to do something that might be controversial, your
response to hot political issues, or notes of praise for your
personnel file. Almost every week I find myself searching for,
and often not finding, an e-mail message from a few weeks or
months back. Save paper copies of those that really matter.
Create folders. Don't let your incoming messages pile up in
your in-box. Create perhaps one folder for board members'
messages, one for items to be permanently saved, one for staff
messages, one for each of a few special topics or programs (such
as a political issue), and one for general mail. Also create a
"personal" box, for those personal message that slip through,
despite your compartmentalized social and professional
addresses. Clean this file out regularly. Leave only current
messages still requiring answers or action in your in-box.
Delete those immediately that you know you'll not need, and drag
the rest to the proper folder. You wouldn't leave every piece of
paper that came in for a year piled on your desk, would you?
Clean out the folders. Except for the "Save Permanently"
file, I try to clean out all messages over six months old once a
month. Yes, I've wished I had messages I deleted. But it also
means I can find the more current ones a lot faster. (Thank
goodness for the "Find" feature in Outlook, or I'd never locate
Respond promptly. People expect faster replies to e-mail
messages than to letters or even phone calls. If you can't get
them the info or take the action they want right away, let then
know you are working on it. Use the "auto-reply" feature when
you are going to be out of the office for more than a day. And
check your business e-mail more than once a day, but don't drive
yourself nuts interrupting your other work every time "you've
got mail" dings.
an automatic signature on every e-mail message you send.
It's a mark of courtesy and courage to sign your correspondence.
It also helps people who get a forwarded message to know from
whom it came. If I signed my messages "Bob," someone down the
line might, just possibly, know another "Bob." A signature also
lets you put your mission statement, conference dates or other
note on the bottom of your messages. At home, I've created
several signatures with pithy quotes after my contact info.
Create a letterhead in your word processing program. That
allows you to send professional-looking letters as attachments,
with your scanned-in signature as well. It's a great
Think about the subject line. For something not very
important, I add "FYI" before the subject. I also use "PLEASE
RESPOND" and "CONFIDENTIAL" after typing in the subjects, to
alert my recipients to what I need from them.
Those guys in Nigeria? They don't really have THIRTY TWO
MILLION US DOLLARS in TRAPPED FUNDS they want to share with you.
The Hamster Revolution: How to Manage
Your Email Before It Manages You, by Mike Song, Vicki Halsey & Tim
Send: Why People Email So Badly and How
to Do It Better, Revised Edition, by David Shipley & Will Schwalbe
Order by calling
800-469-3560 or emailing
firstname.lastname@example.org and get your 10% discount
by mentioning RIR
Can Training Boost Your Employee Moral in Economic Gloom?
The economic crisis is having an unarguable effect on everyone in
business. Constant media stories about banks crumbling, pensions failing and
property prices dropping are making business owners increasingly tighten
their purse strings and put activities deemed as non-essential on hold.
Training unfortunately is often included in this category.
However, this is exactly the time when an organization should pay special
attention to investing in key affiliates of their workforce to really set
their organization apart from the competition.
employees with well-structured and inspiring training enhances their
feelings of being highly valued and protected in their role as it proves
without doubt that their employer still believes they are worth investing
in. It also helps to motivate employees by equipping them with the necessary
tools to effectively carry out their roles in tough market conditions, even
if that means taking on extra responsibilities.
In turn, these things work to effectively energize a business and
increase productivity levels. It has been proven that employees who feel
appreciated are much more productive than those who don’t. So, how can those
businesses trying to cut costs – but still wanting to benefit from a highly
trained workforce – ensure they get the best possible return on investment
The first and most vital thing they need to do is decide on the employees
in which to invest. Rather than trying to train staff, industry owners need
to ensure they pick the people within their organization who have the
potential to make the most difference to the mood and performance of others.
This will help to ensure that both the skills and knowledge gained on the
training program are widely transferred and then quickly adopted by other
employees. At the same time, the person passing on the newly acquired skills
will benefit from an increased sense of responsibility and importance –
again a factor proven to increase productivity.
By following these simple steps – sending the right employees on the
right training courses equipped with the knowledge about what’s expected of
them – the benefits can be huge. Effective training results in improved
profit margins and a happier and more engaged workforce, which ultimately
helps a business to develop a real competitive edge.
Written in the Training Ideas listserv by Shraddha from Oscar Murphy International
Engaging the Hearts
and Minds of All Your Employees: How to Ignite
Passionate Performance for Better Business Results,
by Lee Colan
Engagement Gap: How Great Companies Unlock Employee
Potential for Superior Results, by Julie
Gebauer & Don Lowman
Order by calling
800-469-3560 or emailing
email@example.com and get your 10% discount
by mentioning RIR
20 Random Things to Make Your Organization Great
From an email about Non-Profits that applies to us all:
Come together in tough times
3. Share information and resources
Believe change is good
Improve their effectiveness
Make long-standing improvements in their communities
Drastically improve the lives of people
Style and sustenance
Appreciation for our histories and cultures
Creative and smart
Do an incredible variety of things
Inspire people to "pay it forward"
Nonpartisan and in-depth information and research
Break down stigmas through education
A place for staff to hang their hat
Adapted from an email from The Fieldstone Alliance
Get Weird! 101 Innovative Ways to Make Your Company a Great Place
to Work, by John Putzier (big seller at the CLA Conference
Peripheral Vision: Detecting the Weak Signals That Will Make or Break
Your Company, by George S. Day & Paul J. H. Schoemaker
Order by calling
800-469-3560 or emailing
firstname.lastname@example.org and get your 10% discount
by mentioning RIR
April 29-May 1, 2009
95th Annual Multicultural Business Conference, Orlando, FL,
May 3-6, 2009
Training Magazine’s 25th Annual Gathering: Training Leadership Summit,
San Diego, CA,
May 5, 2009
Thiagi Workshop, 200 S. Wacker in Chicago, (773) 330-9228
May 14-15, 2009
Illinois Conference on Volunteer Administration (ICOVA), Drury Lane
Conference Center, Oak Brook Terrace, IL,
May 19-23, 2009
American Counseling Association Annual Conference, Charlotte, NC,
June 1-2, 2009
ASTD Conference, Washington, DC
June 28-July 1, 2009
SHRM 61st Annual Conference & Exposition, New Orleans, LA,
July 1-3, 2009
National Career Development Association, St. Louis, MO, 866-FOR-NCDA
August 15-18, 2009
Excite: ASAE’s Annual Meeting & Exposition, Toronto, CAN,
November 6-8, 2009
American Association of Hip and Knee Surgeons (AAHKS) 19th Annual
Meeting, Hyatt Regency DFW, Dallas, TX, http://www.aahks.org
January 14-17, 2010
35th Annual International Conference: New Frontiers in Learning and
Innovation, Houston, TX,
Dick Knowdell’s Career Development Training
Creator of the wonderful
Motivated Skills, Career Values, and other Card Sort tools for managers
& career counselors has the following training dates set up. Email him @
email@example.com to get more information.
- April 28-29-30 San Antonio, Texas Conference
- May 25-26-27-28 Atlanta, Georgia Coach Workshop
- May 31-June 1-2-3 Minneapolis, MN Conference
- June 29-30-July 1-2-3-4-5 St. Louis, MO Conference
- July 19-20-21-22-23-24-25-26 Detroit, Michigan Coach Workshop
has a list of hundreds of organizations that support the military. The
Yellow Ribbon Fund is one such group and focuses on injured service members
and their families.
PODCAST: MORE GREEN TECHNOLOGIES FOR THE OFFICE,
EASY TO BE GREEN!
has great tips on green cleaning.
will help you get off junk mail lists.
has tips on every facet of green living.
gives advice on replacing old light bulbs w/energy efficient bulbs.
www.eere.energy.gov/greenpower provides comprehensive "green
urges the use of recycled paper.
helps you plant trees to save the environment.
Going Green At Work
ecofriendly building materials and services at
ecofriendly office supplies at http://www.thegreenoffice.comcom
from home ideas at http://www.treehugger.com
jobs and volunteer opportunities with socially responsible organizations at
paperwork by invoicing, & paying employees & bills electronically
now invoices exclusively by email
and is close to paying everyone
by credit card, PayPal, or automatic debit from checking account)
employees to use public transportation
ceiling fans to reduce air-conditioning costs
your hot water heater temperature by 2 degrees and insulate the tank
energy-saving light bulbs
B.I.G. ON BOOKS is an organization
that promotes literacy in underprivileged countries, primarily Africa,
Eastern Europe, and Southeast Asia. You can donate books through most Rotary
Clubs. B.I.G. also accepts cash donations. Send email to Steve Frantzich at
for more information.
Kicking World Hunger is the biggest soccer juggle-a-thon in the world
(uh, that we know of), much like a walk-a-thon, but more fun! Participants
sign up to juggle a soccer ball thousands of times while raising money to
provide hope for children and communities that desperately need it.
Charity Navigator (http://charitynavigator.org)
is an in-depth, searchable guide to more than 5,000 charities worldwide that
aims to encourage "intelligent giving". They rate charities based on their
total expenses, revenues, and organizational capacity. If you want to give,
but the recent slew of charity scandals has you feeling skeptical about
where your money would go.
Take Pride T-Shirts (http://www.takepride.com)
was founded by a group of friends who all share the belief that the more
difficult the mission facing our military, the more deserving they are of
our thanks and support. Each unique shirt design provides a glimpse into the
life of a different US Service member who served in Iraq or Afghanistan and
is hand silk-screened. The message of the shirts isn’t political, it's about
acknowledging, celebrating, and taking pride in the spirit of young
Americans who despite facing an extremely difficult job and unpleasant
conditions, nonetheless strive to do their job well. Take Pride gives at
least 20% of profits to charities and causes that assist combat veterans of
Iraq and Afghanistan.
a reminder to visit
daily and click this button to help underprivileged women get mammograms.
volunteermatch.org helps you
find organizations in your area that spark your interest in volunteering.
momsrising.org fights for family-friendly programs and policies at
mygooddeed.org honors the heroes and victims of 9/11, by giving ideas
for good deeds to perform.
kiva.org helps entrepreneurs by connecting them with backers for
short term loans
guidestar.org and charitablechoices.org both make sure the
organizations you’re supporting are legit and give the bulk of their money
to their mission
by type of work project
by country and date
by service program conditions
Old Cell Phones
911 Cell Phone Bank provide free emergency cell phones to needful
people through partnerships with law enforcement organizations,
PCs, cell phones, printers, CDs diskettes, etc., with GreenDisk. For
$29.95, they send a 70-pound-capacity box. When it’s full, you download
postage from their website and ship it back. Your “junk” then goes to
workshops for the disabled and are refurbished.
PCs to National Cristina Foundation,
PCs and other computer products at Hewlett Packard and Dell. See their
websites for details.
other places to recycle old PCs: www.earth911.org,
local Electronics recyclers at
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