Recruit, Inspire & Retain

July 2008

Ideas for “Marketing” and Providing “Customer Service” to Current and Potential Employees

Great Training for Great Employees

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It’s July & if you’re not on vacation, your co-workers, staff, boss, or customers/members are. You have less time than most other months to learn from Recruit, Inspire & Retain. To help you, all this month’s articles are short, immediately useable tips.

Declaration of IndependenceWhat happened to the 56 men who signed the Declaration of Independence?

 Click Here

bullet FUN Days to Celebrate (Call/Email for Ways to Celebrate
FUN Days to Celebrate!)
bullet RECRUIT:  Short Recruiting Tips
bullet CDC Alert!
bullet Who's Wearing Fun Meters?
bullet Cool Calls
bullet INSPIRE: Short Inspiring Tips
bullet Summer Reading
bullet TRAIN: Short Training Tips
bullet RETAIN: Short Retaining Tips
bullet Professional Development Conferences
bullet Ways to Volunteer & Give

READERS! If you find an article worthy of Recruit, Inspire & Retain, please send it (with a note telling us where you found it)

We encourage you to use these articles in your own communications with staff and customers/members.

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July is...
Anti-Boredom Month
Baked Bean Month
Blueberry Month
Cell Phone Courtesy Month
Hot Dog Month
Ice Cream Month
Picnic Month
Recreation and Parks Month
(With all this stuff going on, how could it be boring?)

July 5-27 – Tour de France takes place
July 14-20 – Hug Week
July 20-26 – Coffee Week & Salad Week
July 8 – Be A Kid Day, Ice Cream Sundae Day, & Milk Chocolate with Almonds Day
July 9 – Rock N’ Roll Day & Sugar Cookie Day
July 11 – Blueberry Muffin Day
July 12 – Simplicity Day
July 13 – French Fires Day, Beans and Franks Day, & International Puzzle Day
July 14 – Bastille Day & Pick Blueberries Day
July 16 – Talk to a Telemarketer Day (I plan to NOT celebrate this!)
July 17 – Peach Ice Cream Day
July 20 – Ice Cream Day, Lollipop Day, Fortune Cookie Day, & Chess Day (Which of these
               things doesn’t belong?)

July 20 - In 1969, Neil Armstrong, and Buzz Aldrin became the first humans to walk on the moon.
July 23 – Ice Cream Cone Day & Vanilla Ice Cream Day (Once again, serendipity!)
July 24 – Coffee Day
July 25 – Christmas in July
& Act Like a Caveman Day (I live with 5 men. This is normal.)
July 26 – Coffee Milkshake Day
July 26 - 18th anniversary of the signing of the Americans with Disabilities Act
July 29 - The 1948 Summer Olympics opened and began a great tradition.

Aug 1 – Raspberry Cream Pie Day & Work Like a Dog Day
Aug 2 – Ice Cream Sandwich Day
Aug 3 – Watermelon Day & Bratwurst Day

Email TRAINING SYSTEMS, INC. for ideas on how to celebrate any of these days.

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Short Recruiting Tips

  • Resumes Meet Facebook
    Resumes have long been the currency of the job search. But considering the conventional rules—no graphics, keep it succinct, two pages for only a long and illustrious career—it’s no wonder that job seekers have a hard time standing out and hiring managers struggle to find gems.

    Enter MyCredentials ( a new company that aims to bring resumes into the Facebook age. Members can build a personal career portal that contains everything from a photo to reference letters to video and audio, all on one graphically laid-out screen organized with tabs. "The resume hasn’t really evolved," says Jeffrey Callannio, president and founder of MyCredentials, adding that someone can build a personal portal within 15 or 20 minutes. "We want people to use this to enhance their interviews—the amount and quality." The portal can display information not available on a traditional resume, such as salary requirements and availability dates. Candidates can upload supporting documents such as marketing plans, presentations, or press clippings. Users can also upload audio or video of speeches or presentations. Callannio says the company is considering future online tutorials that teach users how to incorporate these more-complex content types into their portals.
    from Profit May 2008
  • Career Coaching for Current (Not Downsized) Employees
    Career coaching, a specialty in the $1.5 billion coaching industry, has been proven to be one of the most powerful strategies yet to maximize both productivity and satisfaction within your company’s human capital, yet it is underutilized in all but the most progressive organizations.

    Career coaching will help you enhance productivity and "do more with less". In the current economic climate, many companies began their cost reductions by cutting back on training and/or coaching. fact, the need for these key attributes is increased now. It’s your competitive advantage.
    adapted from Recruiting Trends Bulletin 7/3/08
  • What is Google Looking for In People?
    Google looks for four main criteria: People who are
    1. smart
    2. innovative
    3. fit well within the Google culture
    4. driven to make an impact
    This is what depicts Google’s culture quite distinctively—the quest for people that are looking to make an impact. The smart thing about this is that it contains in it the necessity for execution and results. Impact does not mean a specific impact (i.e. to organize world information), but to work in order to deliver something that will be noticeable. What is the difference between the Indian market and the US market? They are both looking for people that can make an impact, but, according to Rao, the core difference is that the US market is driven by self-actualization factors while the Indian market sees compensation as being a more important motivational tool. Rao’s views were confirmed by what I read in a major Indian newspaper, which is that compensation is very important in this market, and looking only at recognition, benefits, and fulfillment will be shortsighted.
    adapted from Recruiting Trends Bulletin 7/3/08

Career Distinction: Stand Out by Building Your Brand, by William Arruda and Kirsten Dixson

Go Put Your Strengths to Work: 6 Powerful Steps to Achieve Outstanding Performance, by Marcus Buckingham
Order both by emailing or calling 800-469-3560. Mention RIR for 10% off.

Tools: Recruit Inspire Train Retain

Recruitment, inspiration, training, and retention ideasHave a recruitment, inspiration, training, or retention idea or question? Ask by clicking the question mark, and we’ll post your idea or question (and the answer) in Answers & Ideas on Recruiting, Inspiring, Training, & Retaining Great Employees at


CDC Alert!

The Centers for Disease Control has issued a medical alert about a highly contagious, potentially dangerous virus that is transmitted orally, by hand, and even electronically. This virus is called Weary Overload Recreational Killer (WORK). If you receive WORK from your boss, any of your colleagues or anyone else via any means whatsoever, DO NOT TOUCH IT.

This virus will wipe out your private life completely. If you should come into contact with WORK you should immediately leave the premises.

Take two good friends to the nearest grocery store and purchase one or both of the antidotes – Work Isolating Neutralizer Extract (WINE) and Bothersome Employer Elimination Re-booter (BEER). Take the antidote repeatedly until WORK has been completely eliminated from your system.

You should immediately forward this medical alert to your friends. If you do not have freinds, you have already been infected and WORK is controlling your life.
forwarded from Rama Krishna in the Training Ideas listserv

**TOOL BOX****
"All stressed out and no one to choke" poster Here’s a FREE poster that everyone will LOVE Want more? Email or call 800-469-3560 to find out how to buy packs of posters!

Tools: Recruit Inspire Train Retain

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Fun Meter   * Supporters of H2O in Bolingbrook IL
* Naval Post Graduate School
* National Association of Postal Supervisors


* Responsibility 911: With Great Liberty Comes Great Responsibility, edited by Ken Shelton and Daniel Louis Bolz, includes a chapter by Carolyn B. Thompson and Jim Ware on Accountability (from their book, The Leadership Genius of George W. Bush). This book contains contributions from over 60 authors on topics such as personal responsibility, corporate responsibility, rights and responsibilities, moral leadership, accountability vs. entitlement, and ethics. In addition to the fabulous content, the book outlines a proposal from the Statue of Responsibility Foundation, in the spirit of a recommendation made over 40 years ago by Victor Frankl, for the United States to erect a statue on the West Coast comparable to the Statue of Liberty on the East Coast. The book includes a progress report, as well as full-color photos, of the proposed statue.
* Karla Taylor, ASAE: "Carolyn--a thousand thanks for contributing so generously to the PD Forum so many times over the past few years. I know our readers have benefitted from the wisdom you've brought to their attention, and I've very much enjoyed working with you. Best wishes for continued professional success."
* Raymond Faires, M.D.: "I use the Fun Meters in two ways. It started as a way to keep our tense job light and then it was so popular that I see it as a marketing tool. I started passing it out to the people who would work in the Operating Room with me and then I started getting people asking me for them. Now whenever I see someone who looks stressed or down, I give them a fun meter to cheer them up or relax them. I started with meters that had no marking then went to meters with my name and now the third generation have my business name and phone number. I have been told they are seen all around the hospitals where I work. I have also been copied by at least two groups of colleagues, so it is a great idea. Thanks for making it so easy to get them."
* Sheryl Barden, Aviation Personnel International: "I truly love your newsletter and look forward to getting it. Our office howls at some of the celebration days – they are so
* www.careertrainer.comPaul Ouellete, who bought the Occupational Interest Planning Kit, Career Values Planning Kit, & the Leisure & Retirement Planning Kit at our new website, "I teach career counseling and exploration at a local college in a counseling and school psychology program. I will use your materials as an example of the career assessment process. I am also in the process of getting my LEP license and will hopefully be able to help my clients with career development."


Short Inspiring Tips

Love our training session on Maintaining Positivity: So You Don’t Need Stress Reduction? We’ve added some new exercises:

  • Make an “altar” with your most positive, make you smile possessions/pictures/sayings

  • Develop a special/unique signature

These are added to the exercises people are already learning in the session:
Positive Outcomes Exercise
10 Accomplishments Exercise
Selfless Acts of Service Exercise
Journal Exercise
Who Made a Difference in Your Life Exercise
Laughing Exercise
Belt Out a Tune Exercise
Quiet Exercise
Forgiving Exercise
Patience Exercise
Using Stress Exercise

Call 800-469-3560 or email to get more information on bringing this 3 hour learning to your soon to be positive, stress resistant staff.

The Power of a Positive Attitude: Discovering the Key to Success, by Roger Fritz
The Power of Attitude, by Mac Anderson 

Order by emailing or calling 800-469-3560. Mention RIR for 10% off.

Tools: Recruit Inspire Train Retain

summer readingSUMMER READING

Straight from "What sold the best at the 2008 Spring Conference Bookstores":

The back of the napkinThe Back of the Napkin: Solving Problems and Selling Ideas with Pictures, by Dan Roam

It’s for anyone with problems to solve and ideas to transfer. It has weird, funny illustrations that are super easy to learn from.

Order by emailing or calling 800-469-3560. Mention RIR for 10% off.

Why work sucksWhy Work Sucks and How to Fix It: No Schedules, No Meetings, No Joke–the Simple Change That Can Make Your Job Terrific, by Cali Ressler

What if your employer judged your job performance by how much you actually got done, rather than just your skills in office politics and putting in "face time"? Enter the Results-Only Work Environment. In a ROWE, employees control when, where, and how long they work. As long as they meet their objectives, the way they spend their time is entirely up to them. Suddenly, work isn’t a place they go, it’s a thing they do.

Order by emailing or calling 800-469-3560. Mention RIR for 10% off.

Me to weMe to We: Finding Meaning in a Material World, by Craig Kielburger and Marc Kielburger

Imagine waking up every morning believing that your actions can make a significant change in the world. Here’s a doable blueprint for personal and social change that has the power to transform lives one act at a time. Richard Gere said of reading the book - "I began to see that nothing I can do will bring me happiness unless it includes happiness for others. Whenever I suffer, it's really because I have discounted the other. The flip side of that is being genuinely concerned for the other. When this happens, we have a true spontaneous moment of satisfaction, happiness, and joy."Me to We is an approach to life that will lead you to recognize what is truly valuable.

Order by emailing or calling 800-469-3560. Mention RIR for 10% off.

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Short Training Tips

Here are a variety of ideas for interactive learning methods (we keep adding to these at TRAINING SYSTEMS Learning Tips).

Cool marketing of your online training programs

Customer Service - tape some customer interactions (get written
permission) and ask staff to rate them
Use electric yellow paper with the words "Bright Ideas" typed at the top
in a fun font for learners to write ideas on during group, one-on-one or
self study learning
Pierce a blown up balloon without popping it (use while saying "a well
oiled machine", "must do things delicately", etc.) - first blow up a balloon (or have 2 blown up ahead of time) and pierce it with a skewer. Then blow up another balloon, dip the skewer in vaseline and slowly insert it into the balloon. Practice ahead of time)
Give learners 2 x 3 post it notes and have them write one thing on it they learned in the group training. Have all of them put their notes on a flip chart that’s titled What Stick With You. This way all the learners can read what the others learned - reinforcing their learning as well.
Coaching, supervising, constructive feedback - give each learner a brown lunch bag and magic marker. Have them write a person’s name on the bag who isn’t meeting expectations. Tell them:
    Robert Fulghum (It Was On Fire When I Lay Down On It) tells a story involving his young daughter, Molly. One day, when he was ready to leave for work, Molly handed him two brown paper sacks. In one was his lunch. In the other was a mystery. When he asked Molly what was in the mystery bag, she said, "Just some stuff-take it with you." At lunch time, he tore open the mystery bag, Dumping the contents onto his desk—two hair ribbons, 3 small stones, a plastic dinosaur, a pencil stub, a tiny seashell, 2 animal crackers, a marble, a used lipstick, a small doll, 2 chocolate kisses, and 13 pennies.

He didn’t think much about the gift. Later in the day, when Robert was cleaning off his desk before going home, he wiped the contents of Molly’s bag into the waste basket, thinking, "There isn’t anything in there I need." That evening Molly asked where her bag was. He told her he had left it at his office. "Why?" asked dad sheepishly. "Those are my things in the sack, Daddy," Molly said, "the ones I really like-I thought you might like to play with them, but now I want them back. You didn’t lose the bag did you, Daddy?"

To Molly, each little common item was an expression of some part of her life. But when Robert opened the bag, he didn’t understand the contents. They seemed so everyday and without value. They didn’t appear, at first glance, to be anything more than a collection of ordinary junk. But to Molly, they were the world to her. These little everyday items were her treasures. When she handed Dad that sack, she was handing her father her life. These items were the expression of the joy and love of her life.

Tell the learners to think about what the person whose name is on the bag has to give. Suggest that what they’re seeing may be the person’s best and we’re just missing it.
Make a Comment/?

Get more tips on training great employees from TRAINING SYSTEMS.

The Ten-Minute Trainer: 150 Ways to Teach it Quick and Make it Stick!, by Sharon L. Bowman and Dave Meier

Show Biz Training: Fun and Effective Training Techniques from the Worlds of Stage, Screen, and Song, by Lenn Millbower
Order both by emailing or calling 800-469-3560. Mention RIR for 10% off.

Tools: Recruit Inspire Train Retain

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Short Retaining Tips

T – trust

E – education
A – action (plan of action — what are we about, where going)
M – measure results

Coaching: You don’t see sports coaches sitting on the bench. They’re sweating, they’re on the floor, they have towels around their necks.

Keeping Staff Fit
Do your staff spend all day in front of a computer and watching their waistlines suffer? They can do about it without even leaving their desks. The Walkstation from Steelcase lets you check e-mail, crunch numbers, and take a walk at the same time. The Walkstation is the brainchild of Dr. James Levine, an obesity researcher at the Mayo Clinic. He became intrigued by the fact that Americans burn more than 1,000 calories less per day than they did 100 years ago. The culprit? Sedentary workplaces. The Walkstation, which combines a treadmill with a fully functional computer desk. The device is currently available only to corporate clients and costs between US$4,000 and US$4,500 per unit. But home users need not despair; a consumer version is also in development. Of course, it's not clear whether the Walkstation is a trend or a bold step into the future. But even at this price, it could help companies control those pesky healthcare costs.
From Profit, May 2008

Levels of Delegation
In each stage, the manager provides guidance at the level shown in bold type, and the staff member takes responsibility for the level(s).







Interpret needs

Interpret needs

Interpret needs

Interpret needs


Specify results

Specify results

Specify results

Negotiate results


Determine what to do

Determine what to do

Determine what to do

Determine what to do


Determine how to do it

Determine how to do it

Determine how to do it

Determine how to do it


Do it

Do it

Do it (or delegate it)

Do it (or delegate it)

From Donald T. Tosti, ISPI Conference session 2000

Make a Comment/?

Get more tips on retaining great employees from TRAINING SYSTEMS.

Wellness and Work: Employee Assistance Programming in Canada, by Rick Csiernik
Coaching Corporate MVPs: Challenging and Developing High-Potential Employees, by Margaret Butteriss

Tools: Recruit Inspire Train Retain

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July 26-28, 2008
WorldFuture 2008: Seeing the Future Through New Eyes, Washington, D.C.,

July 27-30, 2008
National Business Travel Association Annual International Convention & Exposition, Los Angeles Convention Center,

July 28-31, 2008
Trade Show Exhibitors Association 2008, Pennsylvania Convention Center, Philadelphia,

August 9-12, 2008
Meeting Professionals International World Education Conference, Mandalay Bay Resort & Casino, Las Vegas,

August 16-19, 2008
ASAE & The Center for Association Leadership Annual Meeting & Exposition, San Diego Convention Center,

September 24-26, 2008
SHRM Strategy Conference 2008: Creating the HR Leadership Agenda, Westin Mission Hills Resort & Spa, Palm Springs, CA

September 18-20, 2008
27th Annual Inc. 500 Conference & Awards Ceremony, Washington, D.C.,

September 24-26, 2008
SHRM Management Strategy Conference, The Westin Mission Hills Resort & Spa, Palm Springs, CA,

October 6-7, 2008
Exceptional Boards: Strengthening the Governance Team Workshop, The Fairmont, Chicago, IL,

October 15-17, 2008
HR Executive’s 11th Annual HR Technology Conference & Exposition, McCormick Place, Chicago,

January 27-28, 2009
Association Technology Conference, Washington Convention Center, Washington, DC,

January 29-30, 2009
Exceptional Boards: Strengthening the Governance Team Workshop, Gaylord National Resort & Convention Center, National Harbor, MI,

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WAYS TO VOLUNTEER & GIVE has a list of hundreds of organizations that support the military. The Yellow Ribbon Fund is one such group and focuses on injured service members and their families.





K has great tips on green cleaning.
K & will help you get off junk mail lists.
K has tips on every facet of green living.
K gives advice on replacing old light bulbs w/energy efficient bulbs.
K provides comprehensive "green power" info.
K urges the use of recycled paper.
K helps you plant trees to save the environment.

Going Green At Work
find ecofriendly building materials and services at
buy ecofriendly office supplies at
work from home ideas at 
find jobs and volunteer opportunities with socially responsible organizations at 
Reduce paperwork by invoicing, & paying employees & bills electronically
TRAINING SYSTEMS, INC.  now invoices exclusively by email and is close to paying everyone
         by credit card, PayPal, or automatic debit from checking account)
Encourage employees to use public transportation
Use ceiling fans to reduce air-conditioning costs
Reduce your hot water heater temperature by 2 degrees and insulate the tank
Use energy-saving light bulbs

B.I.G. ON BOOKS is an organization that promotes literacy in underprivileged countries, primarily Africa, Eastern Europe, and Southeast Asia. You can donate books through most Rotary Clubs. B.I.G. also accepts cash donations. Send email to Steve Frantzich at for more information.

Kicking World Hunger is the biggest soccer juggle-a-thon in the world (uh, that we know of), much like a walk-a-thon, but more fun! Participants sign up to juggle a soccer ball thousands of times while raising money to provide hope for children and communities that desperately need it.

Charity Navigator ( is an in-depth, searchable guide to more than 5,000 charities worldwide that aims to encourage "intelligent giving". They rate charities based on their total expenses, revenues, and organizational capacity. If you want to give, but the recent slew of charity scandals has you feeling skeptical about where your money would go.

Take Pride T-Shirts ( was founded by a group of friends who all share the belief that the more difficult the mission facing our military, the more deserving they are of our thanks and support. Each unique shirt design provides a glimpse into the life of a different US Service member who served in Iraq or Afghanistan and is hand silk-screened. The message of the shirts isn’t political, it's about acknowledging, celebrating, and taking pride in the spirit of young Americans who despite facing an extremely difficult job and unpleasant conditions, nonetheless strive to do their job well. Take Pride gives at least 20% of profits to charities and causes that assist combat veterans of Iraq and Afghanistan.

Set a reminder to visit daily and click this button to help underprivileged women get mammograms. helps you find organizations in your area that spark your interest in volunteering. fights for family-friendly programs and policies at work. honors the heroes and victims of 9/11, by giving ideas for good deeds to perform. helps entrepreneurs by connecting them with backers for short term loans and both make sure the organizations you’re supporting are legit and give the bulk of their money to their mission

Global Volunteers (
You can:
select by type of work project
select by country and date
select by service program conditions
select by cost

Recycle yogurt containers and old toothbrushes!
Recycline’ Preserve partnered with Stonyfield Farm and is recycling yogurt containers into toothbrush handles. Old toothbrushes are used to make plastic lumber for picnic tables. Go to for details.

Responsibly Dispose of Your Old Electronics
Donate Old Cell Phones
911 Cell Phone Bank provide free emergency cell phones to needful people through partnerships with law enforcement organizations,

Recycle PCs, cell phones, printers, CDs diskettes, etc., with GreenDisk. For $29.95, they send a 70-pound-capacity box. When it’s full, you download postage from their website and ship it back. Your “junk” then goes to workshops for the disabled and are refurbished.  http://www.greendisk.comm

Donate PCs to National Cristina Foundation,; Goodwill,, Salvation Army,

Recycle PCs and other computer products at Hewlett Packard and Dell. See their websites for details.

Several other places to recycle old PCs:,,

Find local Electronics recyclers at and


SHRM Foundation scholarships: application deadline July 15, 2008, for more information, visit

US Chamber’s 2008 Small Business of the Year Award: for info or to apply, go to

ASAE’s 2008 Associations Advance America Awards: apply at

Get FREE access to great recruiting, inspiring, training & retaining tips, ideas & resources where re
you can:

* Download articles for your newsletter!!!
* Use free online assessments!
* Purchase books, tapes & fun incentives to help you & your employees be the best!
* Get new tips each month on Recruiting, Inspiring, Training, & Retaining great employees!
* Have a recruitment, inspiration, training, or retention idea or question? Send Email, and we’ll post
   your idea or question (and the answer) in Answers & Ideas on Recruiting, Inspiring, Training, &
   Retaining Great Employees at 
* Click on links to great managing and training websites!
* Purchase our famous inspirational quote posters!
* Get answers to your employee recruiting, inspiring, retaining, & training questions from our experts!


Copyright 2008 TRAINING SYSTEMS, INC. All rights reserved.


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An ideal way to introduce new ideas or stimulate learning with the employees in your organization.
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**We’ll be back next month with more great tips, ideas, success stories, and information to help you recruit, inspire, train, & retain great employees!

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